March 7, 2010
What is it we need to do to promote a website online?
What we need as website owners is more visitors and more orders for our services (targeted traffic). Therefore we need:
1. More links on related websites so that people who need our services visit our website and
2. We need our website to appear higher in the search engine results list (and have higher Google ranking) when people search for keywords. For example, an electrical contractor would want to have keywords: “electrical work”, “electrician”, “electric”, “electrical company”, “electrical installations”, “commercial lighting”, “electrical service”, “power generation”, “industrial electrical service”, “commercial electrical service”, “home and residential service”, “power generation wind and solar”
How do we do that?
1. Have all these keywords on our website
2. Have many links on other high-ranking websites